SUBROSA BRAND
SUBROSA PRO
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Simone Barraco
SPAIN
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Joris Coulomb
FRANCE
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Matt Ray
USA
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Coco Zurita
Chile/ USA
SUBROSA AM
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Bjarki Hardason
ICELAND
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Lewis Colascione
USA
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Saul Vilar
SPAIN
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Danny Camacho
USA
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Jamie Thayer
USA
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Fillip Kosmidis
GREECE
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Gage Sharp
USA
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Eli Kravetz
USA
SUBROSA FLOW
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Antonio Marotta
USA
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Kade Normore
USA
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Josh Johnson
USA
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Ilya Chancel
SPAIN
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Reece Druery
AUSTRALIA
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Alex "Bigboy" Whistance
USA
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Artem Agarkov
RUSSIA
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Louis Otto
ENGLAND
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Miguel Smajli
GERMANY
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Tian "Douggy" Chan
CHINA
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Tom Schorb-Mergenthaler
GERMANY
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Janis Bauska
LATVIA
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George Galyo
USA
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Alfredo Mancuso
USA
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Alfie Hemming
England
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"Mystic' Max Speck
USA
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Dimitri James
USA
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Volodymyr Panasenko
UKRAINE
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Will Green
AUSTRALIA
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Diego Galdames
CHILE
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Mo Nussbaumer
GERMANY
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Junior Cunha
BRASIL
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Thibaut Srinarong
FRANCE
SUBROSA LEGEND
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Hoang Tran
USA
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Lahsaan Kobza
USA
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Kyle Hart
USA
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Scott Ditchburn
ENGLAND
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Wendol Mok
GERMANY
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Nick Bullen
USA
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Steve Nowak
USA
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Eli Platt
USA
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Boy Janssen
NETHERLANDS
SUBROSA SAVES
Subrosa- suhb roh-zuh: Meaning under the rose. Throughout history a rose hanging overhead was a symbol of secrecy and brotherhood. Whatever was spoken under a rose was to remain secret, sacred and subrosa. Our icon hangs high above our team and our fans.
Subrosa Brand began in 2006 as a collaboration between Ron Bonner and myself. Ronnie’s background comes from a lifetime of BMX and creating brands such as UGP and The Shadow Conspiracy, while my experience came from growing up BMX from racing to working in bike shops, to being a pro rider.
On a trip to California Ron and I sat by a pool, drinking beers, and talking BMX. We looked at my bike and Ronnie said, “What if we made everything on your bike?” It honestly was as simple as that. As soon as those words came out, so did the ideas, and we spent much of that night talking about the yet to be named “Subrosa”.
The goal of the brand is to create complete bikes and products that are affordable, reliable, and have an attention to detail that make each piece high quality and hard to duplicate by other brands. We also use our brand as a way to spread the BMX lifestyle and attitude to the world.
Throughout the years Subrosa has introduced new products and entire categories to expand what BMX can off the world in an effort to always give back to our fans, supporters, and future riders. Subrosa knows that we can represent BMX in a way that will draw people in and bring a positive accurate awareness to BMX.
The team has expanded throughout our history, but has never been about the flavor of the month. We have riders in all disciplines, and styles. Creativity, unique style and being down with all of our fans is what the Subrosa team is about.
Our fans are awesome and participate with our brand through messages and emails about products they own, and they love to show off their person bikes and rail videos with the popular Instagram hashtags #shoutoutmysubrosa and #subrosastreetrail.
Subrosa fans are our biggest voice, and are truly a part of the worldwide crew.
Ryan Sher
Subrosa Saves